A Sydney Air Conditioning Website Built to Rank in 716 Suburbs
Air Conditioning Guys is one of Daikin's largest authorised dealers, supplying, installing and servicing split and ducted systems for homes and businesses across Sydney. They needed a site that wins quote requests in every suburb they cover. We developed the whole site, then handled the on page and technical SEO: 716 suburb pages, 12 service pages, 12 AC type pages, 8 brand pages, schema, speed and tracking.
What the Business Needed
ACG sells and installs air conditioning from all the big brands, from a single split system in a bedroom to ducted and VRV systems for commercial buildings. Most of their work starts with a free onsite quote.
So the site had to do 4 jobs at once: show up for local searches all over Sydney, explain a long list of products clearly, push every visitor towards a quote and give search engines everything they need to read it.
Switch Each Zone OnA page for each of the 716 suburbs they cover, each with its own title, H1 and local service list.
Separate pages for 12 AC types and 8 brands, linked from a clear mega menu.
Free onsite quote and service buttons in the header of every page, plus plan uploads, finance and specials.
Schema on every page, a sitemap, clean robots rules and fast loading pages.
780+ Pages, Laid Out Like a Ducted System
Every page runs off the homepage through a clear menu, just like rooms run off the main duct. Visitors reach any product, brand or suburb in a couple of clicks, and search engines crawl the whole site the same way.
739 Local Pages
716 suburb pages and 23 region pages, all listed A to Z on the Areas We Service page.
716 Suburb Pages, 1 Clear Template
Someone in Parramatta searches for air conditioning in Parramatta, not in Sydney. So every suburb ACG covers has its own page, with the suburb in the title, the H1 and every service heading, plus 23 region pages such as the Inner West and the Northern Beaches.
- H1Air Conditioning Parramatta
- H2Peace and Comfort
- H2ACG Experience and Expertise
- H3Experienced and Accredited Air Con Company Parramatta
- H2Air Conditioning Services
- H3Air Conditioning Repairs Parramatta
- H3Air Conditioning Installation Parramatta
- H3Leak Repairs Parramatta
On Page SEO, Page by Page
Each page targets 1 clear search, then backs it up with the title, the meta description, the headings and the copy. These are the real results the pages show in Google today.
Ducted Air Conditioning Sydney - Top Ducted System
Top Ducted System - Ducted Air Conditioning Sydney
- Target Search
- ducted air conditioning sydney
- H1
- Ducted Air Conditioning Sydney
- Page Copy
- Benefits, a money saving guide and FAQ schema
- Title
- Service and place first, brand last
Daikin Air Conditioners | Air Conditioning Guys
Daikin are one of Australia's most trusted names in air conditioning. As an authorised partner, ACG can supply, install & service all Daikin aircon products.
- Target Search
- daikin air conditioners
- H1
- Daikin
- Page Copy
- The authorised dealer story and the Daikin range
- Title
- Service and place first, brand last
Air Conditioning Service & Installs Parramatta | ACG Air Conditioning Guys
ACG Air Conditioning Guys Parramatta are a family owned and operated Air Conditioning Company that has actually been servicing the local community of ...
- Target Search
- air conditioning parramatta
- H1
- Air Conditioning Parramatta
- Page Copy
- 8 local services, each with Parramatta in the heading
- Title
- Service and place first, brand last
Ducted Air Conditioning Sydney Specials - Split Air Conditioners - Reverse Cycle | ACG
View our current air conditioning specials on reverse cycle, ducted and split systems available in Sydney. For more information, call ACG today or fill out ...
- Target Search
- air conditioning specials sydney
- H1
- Ducted Air Conditioning Sydney, Split AC Specials
- Page Copy
- Each brand's ducted system in its own block
- Title
- Service and place first, brand last
Technical SEO and Speed
A site this big only ranks if search engines can crawl it fast and understand it. So we worked through the technical side like a service job, item by item.
Every Box Ticked12 Items
- Product and Rating SchemaStructured data on every page with the 4.8 star rating from 295 reviews.
- FAQ SchemaFAQPage markup on the FAQ page and every AC type page.
- XML SitemapA sitemap, linked from robots.txt, so search engines find new pages.
- Robots RulesAdmin, cart, checkout, account and search pages kept out of the index.
- Lazy Loading70+ homepage images load only as they come into view.
- Preloaded Fonts and ScriptsKey fonts and scripts are requested first for a faster first view.
- Non Blocking Google FontsFonts load in the background with display swap, so text shows at once.
- Preconnect HintsEarly connections to Tag Manager, YouTube and the image CDN.
- Image CDNImages served through ImageKit for faster delivery across Australia.
- Instant PageLinks start loading on hover, so the next page opens almost instantly.
- Social Share TagsOpen Graph and Twitter card tags on every page.
- Mobile HeaderCall, quote and specials buttons pinned to the top on phones.
Tracking Ready at Launch
ACG spends on Facebook and Google, so every visit needed to be measured from the first day the site went live.
Google Tag Manager
1 container on every page, with a fallback for visitors without JavaScript, so new tags go live without code changes.
Google Analytics 4
Every visit, source and quote request measured, fed through the Tag Manager container.
Meta Pixel
Page views tracked for Facebook and Instagram ads and retargeting.
Search Console and Bing
Both verified, for indexing, sitemaps and search performance data.
The Pages, Up Close
Product pages, brand pages, suburb pages and the support pages that turn a visit into a booking.
Homepage
Sale banner, quote buttons, brand partners and the reviews wall.
Ducted System
The main money page, built around ducted air conditioning in Sydney.
Split System
Benefits, sizing and FAQs for the most popular system.
Daikin
The brand page for their biggest partner, with the Daikin story.
Areas We Service
All 716 suburbs, searchable A to Z and by region.
Parramatta
1 of the suburb pages, with 8 local service blocks.
FAQ
Questions filtered by topic, with FAQ schema.
About ACG
Their story, values and partner brands.
Parramatta on a Phone
Call, quote and specials buttons right at the top.
Commissioned and Live
Handover for Air Conditioning Guys, Sydney
- Site
- airconditioningguys.com.au
- Pages Live
- 780+, including 716 suburb pages
- On Page SEO
- Titles, meta, headings and copy mapped to local searches
- Technical SEO
- Schema, sitemap, robots rules and 12 speed and crawl items
- Tracking
- Tag Manager, Meta Pixel, Search Console and Bing
- Status
- Live and working today
WORKING
TODAY
Need a Site That Covers Every Suburb You Serve?
We will build it, map every page to the searches your customers make, and handle the technical SEO and tracking, so quote requests come in from every area you work in.
Talk Soon, Zain